I call myself a multi-passionate entrepreneur! I started my career in marketing 12 years ago and have had experience in all kinds of industries and types of businesses, from corporates to start ups to SMEs. I first became an entrepreneur 6 years ago when I noticed there was a gap in the market for social media training so I used to teach over 50 female business owners in the health and wellness industry how to use social media to grow their tribes.
My most recent line of work was in the public sector - I am currently an International Digital Marketing Adviser for the Department for International Trade and my job is to travel all over the South West of England to meet with fabulous SMEs in the region to help them win more business overseas by digital means: social media, SEO and eCommerce.
I also own another business, The Five Bells Inn, which is a quaint little thatched farmhouse in the middle of the Devon countryside offering gastro pub food and a wonderful 5 acre beer garden. My husband, James, runs the pub on a day to day basis but can you guess what I do for the business? That’s right, I’m the Marketing Director!
It’s through my freelancing, my current role and my own business that my love for Instagram has grown - learning the ins and outs of the algorithm and finding out exactly what the target audience wants is what drives me. Besides, who wants to be on the unsexy Twitter and Facebook these days?!
I live and breathe marketing as well as the gym, Netflix, fabulous healthy food and when I haven’t been to the gym I can be sipping a G&T or two.